We believe that transformation
comes from iteratively executing on an endgame-driven strategy

We seamlessly move strategy from thinking to doing, by connecting the strategy with design and engineering to translate the endgames into successful products and services.

Over the years, we have learned that strategy is not a long one-time effort that produces definitive answers. It’s an ongoing iterative effort. By constantly challenging conventional thinking and turning insights into solutions, we progress towards the endgame.

We think and act like a product company

We bring a unique DNA to the table. We are not a management consultancy. We are product people, doers, pragmatists, makers that want to make a real difference. Strategy is not about theories, frameworks, models – they’re a means to an end.


  • Trends & Insights
  • Opportunity Exploration
  • Business Design
  • Roadmap Development
  • Strategy Validation
  • New Ventures


  • Co-Creation
  • Ideation
  • Strategy Sprints
  • Strategic Storytelling
  • Branding Infusion
  • Ecosystem Mapping
  • Business Case Definition
  • Quantitative & Qualitative Research
  • Partnership Exploration
  • Business Prototyping

We are working on exciting transformative projects with global clients.

It’s a bit too soon to share our work publicly, but here is some of our work from Star Design and Star Engineering.

Practice AdTech & MarTech
Service Line Software Engineering
View case study

Kitting out mobile ad platform with a next-gen SDK

Uhuru Corporation
Practice Consumer Electronics & IoT
Service Line Industrial Design
Star partnered with the Japanese company, Uhuru, to design a solar-powered tracking device for children; creating an entirely new product category on the children’s safety product market.
View case study
Uhuru Corporation

Solar-powered parent-child communication

Practice Automotive & Mobility
Service Line Embedded and Hardware Engineering
CloudMade are global leaders in the design, development, and delivery of AI-enabled automotive innovations. CloudMade partnered with Star to bring new safety applications and connected car solutions to market.
View case study

AI-enabled automotive solutions

Practice Consumer Electronics & IoT
Service Line Mobile Engineering
Britain-based KEF manufactures innovative audio products for outstanding sound experiences. One of their most popular products is the KEF LS50 Wireless, a state-of-the-art, complete home music system that delivers high-resolution audio.
View case study

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